KEENALYTIX – ARTICLES
Articles
Observational pieces. Written when something has been chewed on long enough to be worth saying.
Why Every Commercial Decision Starts With Aristotle
The difference between analysis and synthesis matters more than ever.
“Dynamic” Pricing in Restaurants
Four ways to make your pricing more responsive to changes in demand.
The 10% That Drives 60%: Rethinking Your Customers
Do you really know your customer mix? And do you manage it deliberately?
The Case for Store Tiering in Multi-Location Pricing
If your price is the same across all your locations, you are leaving money on the table.
Menu Pricing Mastery: 5 Critical Mistakes Draining Restaurant Profits
The do’s and don’ts of restaurant menu pricing.
The Market Leader’s Edge: Data, Agility, and the Future of QSR Pricing
Elevating Your QSR: The Playbooks for Cash Cows, Hidden Gems & Hype Machines
Strategic Leap: From Margin Hoarder & Price Follower to QSR Market Leader
Unmasking Your QSR’s Pricing Persona: Are You a Cash Cow or Caught in the Race-to-the-Bottom?
Elevating Your QSR: The Playbooks for Cash Cows, Hidden Gems & Hype Machines
The New Reality of QSR Pricing: Why Yesterday’s Strategies Won’t Cut It
How NOT to Set Your Menu Prices…and What to Do Instead
Think You Need Tons of Data for Pricing Analytics? Think Again
Why You’re Sitting on a Gold Mine: Unlock the Hidden Power of Order-Level Data
Why Life is Unfair to DTC Brands—And How to Overcome It
Mastering Price Point Endings: Small Changes, Big Profits
Is Your Price Increase Truly Driving Profit?
How to Use Product Trial and Repeat Rates to Drive Strategic Success
The 5 Biggest Mistakes Direct-to-Consumer Brands Are Making—and How to Fix Them Fast
The 9 Reasons Why It’s So Hard to Measure Price Elasticity
Good decisions survive under pressure. Good ideas should too.
Pricing Decisions
My newsletter, where I provide independent thinking on pricing, commercial decisions, and the economics behind them.